DB

Divya Birla

SDE-2 · Fynd · Mumbai · AWS · Cognizant · UTD

Engineering Portfolio

Building backend, platform,
automation, and data systems that scale.

Five years across Fynd, AWS, the University of Texas at Dallas, and Cognizant — building backend services, automation tooling, identity platforms, real-time pipelines, analytics systems, and migration workflows that improved reliability, speed, and business outcomes.

Identity · Data · Platform · Reliability
5+
Years Experience
4
Organizations
310M+
Profiles Enriched
1.2Cr+
Events / Day
01 — Impact

Outcomes that moved the needle.

4K+
Events / Second
Real-time clickstream pipeline ingestion at production scale.
400M+
Users Served
IDAM and cohort engine across Reliance Retail platforms.
30%
Cost Reduced
Cloud migration from GCP to Red Hat OpenShift on-prem.
10K+
Retail Stores
Onboarded onto surveying and analytics infrastructure.
02 — Strengths

What I bring to systems.

01

Systems Thinking

I look beyond the feature. I think about how a service degrades, recovers, and evolves — designing for failure modes, observability, and long-term maintainability from day one.

02

Outcome-Driven

Every project I ship comes with measurable outcomes — ROI uplift, cost reduction, latency cuts. I align technical decisions with business KPIs and stakeholder context.

03

End-to-End Ownership

From design docs and prototyping to production rollout and on-call, I own the full lifecycle. I work fluently across backend, data, and infrastructure layers.

03 — Expertise

Systems I Specialize In

001

Real-Time Data Pipelines

Streaming ingestion, event-driven architectures, Kafka topologies

95
002

Backend Microservices

API design, distributed systems, identity and access management

92
003

Cloud Infrastructure and Migration

Kubernetes, OpenShift, GCP, AWS Lambda, CloudFormation

88
004

Analytics and Cohort Engines

ClickHouse, Superset, user segmentation at scale

85
005

Product Systems

personalization, automation workflows

78
006

AI-Assisted Engineering

Using AI for debugging, design validation, automation scripts, and pre-deployment validation workflows

90
04 — Technology Stack

The technologies I work with.

Languages
05
Java
Python
C++
JavaScript
TypeScript
Frameworks
06
Spring Boot
Node.js
Express
FastAPI
React
Databases
07
Postgres
Cassandra
Redis
ClickHouse
MySQL
DynamoDB
S3
Infrastructure
08
Kubernetes
Docker
Kafka
GCP
AWS
Lambda
RHOS
Observability
05
Prometheus
Grafana
Coralogix
New Relic
Sentry
Analytics
01
Apache Superset
05 — Projects

Systems I’ve built.

Cloud Migration

GCP to RHOS Migration

Fynd · Jio

Led the migration of CDP infrastructure from Google Cloud to in-house Red Hat OpenShift, delivering cost savings while strengthening data sovereignty and privacy posture.

−30%
Infra Cost
100%
On-Prem
OpenShiftKubernetesDockerGCP
Revenue Analytics

Cohort and NPS Analytics Dashboard

Fynd · Jio

Built a unified analytics platform for cohort segmentation and NPS tracking, enabling real-time campaign insights and faster decision-making across product and marketing teams.

Real-time
Insights
Faster
Decision Cycles
ClickHouseSupersetKafkaPython
Platform / AWS

AWS Systems Manager & CloudWatch Automation

Amazon Web Services

Built webhook-based integrations across Slack, Chime, and Jira, designed a universal data model for extensible integrations, and enabled CloudWatch alarm workflows in SSM runbooks for automated remediation and observability.

92%
Ops Reduction
Multi-Region
Deployments
AWS LambdaCloudWatchSSMAPI GatewayDynamoDB